The North has always been a positive thing for people, signifying truth and steadfastness. It can be applied in practically any aspect of life, even SEO and marketing.
Take for example The Straight North Blog, which is the blog of the marketing company with the same name. The Straight North is based out of Chicago and offers Internet marketing services.
In their blog, they tackle topics relevant to their clients. You can read about marketing strategy that is relevant to this ever changing world. You can also read about writing habits, how to build up your Twitter community, and so on.
If you want to learn practical things about Internet marketing, this blog is a very useful resource.
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